Multidimensional Ad Network – Capitalize on several, diverse sources of advertisers with LookSmart’s innovative and groundbreaking white label ad platform.
Industry Standard Yield-Ranked Optimizing Auction – Optimize Revenue Per Thousand Page Views (RPM) with an auction that always presents the most relevant, highest-yielding advertisements.
Distribution Marketplace – Increase your revenue and meet more demand through your 2nd party distribution partners. Your collaborative partnerships with other publishers and distribution networks allow you to offer more distribution to your advertisers and fulfill your own page inventory through backfill relationships.
Feed Optimization – Maintain ad revenue from your 3rd party feed providers. Grow that revenue by adding 1st party direct relationships and interconnecting your AdCenter with other quality publishers through 2nd party distribution relationships.
Direct Advertiser Partnerships – Ramp up revenue share by dealing directly with your advertisers. Decrease your dependency on your mainstream feed providers over time without risking your established monetization level.
Greater Margin of CPC Revenue – Know your Cost-Per-Clicks (CPCs) - which feeds will give you the best yield - and maximize the ROI of your inventory through direct relationships with advertisers and indirect relationships through other publishers.
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